Privacy Policy
This privacy policy explains how Apache Trailers collects and uses personal information when you visit apache-trailers.co.uk, place an order or get in touch with us. We act as the data controller for this information under UK data protection law (the UK GDPR and the Data Protection Act 2018).
Who we are
Apache Trailers, Unit 1 Hobden Hall Farm, Shaw Lane, Stoke Prior, Bromsgrove B60 4DU, England. For any question about this privacy policy, email sales@apache-trailers.co.uk.
What information we collect
- Orders: your name, billing and delivery address, email address, phone number and the items you buy. Card payments are handled by our payment provider; we don’t see or store your full card details.
- Accounts: if you create an account, your login details, saved addresses and order history.
- Enquiries: anything you send us by email, such as questions about a trailer or photos of a part.
- Website use: technical information such as your IP address, browser type and the pages you visit, along with how you arrived at the site.
How we use your information
- To process and fulfil your order, arrange collection and handle returns (to perform our contract with you).
- To reply to your questions (our legitimate interest in running the business).
- To meet legal obligations, such as keeping tax and accounting records.
- To keep the website secure and understand how it’s used, so we can improve it (our legitimate interest).
We don’t sell your personal information, and we only send marketing emails if you’ve asked us to.
Cookies
The site uses a small number of cookies. Some are essential, for example to remember what’s in your basket, keep you logged in and protect the checkout. We also use WooCommerce order attribution, which records how you reached the site (for example a search engine or a link) so we can see which channels lead to orders. You can block or delete cookies in your browser settings, though parts of the shop may not work without the essential ones.
Who we share it with
We only share information with service providers who help us run the shop, such as our website host, payment provider and email delivery service, and only as far as they need it to do their job. We may also share information if required by law.
How long we keep it
Order records are kept for as long as we need them for tax and accounting purposes, which is normally six years. Account details are kept until you ask us to delete your account. Enquiry emails are kept for as long as they’re useful for dealing with your question and any follow-up.
Keeping your information secure
The website uses an encrypted HTTPS connection, so information you enter at checkout or in your account is protected in transit. Access to order and customer records is limited to the people who need it to run the business, and we keep software and plugins up to date. No system is completely risk-free, but we take sensible steps to protect your data and will tell you, and the regulator where required, if a breach affects you.
Children
Our website and products are aimed at adults, and this privacy policy is written with that in mind. We don’t knowingly collect personal information from children under 16.
Your rights
You have the right to ask for a copy of the information we hold about you, to have it corrected or deleted, to object to or restrict how we use it, and to ask for it to be transferred. To make a request under this privacy policy, email us. If you’re unhappy with how we handle your information, you can complain to the Information Commissioner’s Office.
Changes to this privacy policy
We may update this privacy policy from time to time. The latest version will always be on this page. You can also read our returns policy or contact us with any questions.